X(Twitter) Ads Agency | X(Twitter) Advertising

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Take your brand to the next level with X (Twitter) Ads

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STRATEGIES

FOR

GROWTH

Our Approach

It's about problem-solving solutions and strategising the success of measurable data. We are a team of thinkers, strategists, and brand matchmakers. Niche but potent, we are BIG on data.

We have mastered the art of turning abstract numbers and problematic data into digestible opportunities to share with you. We action these out-of-the-box ideas and solutions, measure and innovate again. As consumer psychologists, we love statistics and exploring customer behaviour. This data drives our decision-making together to grow your brand.

Great results are one thing, but if we can’t measure the results or see areas for improvement, how will we know where to go next? One of the reasons GRAVITATE exists is we love transparency in data. We love the good, the bad, the ugly data. It’s all useful in helping us pivot and refine our approach together to compound the wins and avoid the pitfalls.

Our reporting shared with you is complete, and measurable using industry-leading reporting software to culminate the data points from various marketing initiatives. This provides us all with the full picture of performance. We then drill down into best-performing ads, copywriting, creative, audiences and more, performance fluidly displays in a central GRAVITATE reporting link. See results daily, weekly or monthly. Compare time periods. See our ongoing work in real-time on mobile or desktop.

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We are enterprise ecommerce veterans and our team is formally trained in psychological science, accounting, project management and marketing (just to name a few).

Our techniques and knowledge have grown garage startups into cult following ecommerce stores with warehouses across the globe.

We pride ourselves on delivering needle shifting business growth consistently and with passion and care. We thrive when tailoring our marketing techniques to each unique brand we work with. Our team have first hand success growing international ecommerce brands into household names and local service businesses into multi-million dollar franchises and love to share our knowledge with you in our working relationship.
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In the digital marketing space, what worked yesterday, won't work today. Paid advertising is changing daily, so we maintain a deep and ever evolving love of learning more in digital marketing, via ongoing weekly team development. This is systemised through weekly internal and external coaching, workshops and mentorship.
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With our team tapped into the vein of digital marketing and a proven history of scaling brands with our digital marketing methods; we have a humble confidence, a genuine passion and relentless devotion to generating accurate outcomes that promote growth for your business.
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Get in touch

We provide consistent and accurate communication as if we were in the same room. We thrive in a colleagues environment as a seamless extension of you and your team. Our communication is unified through clear and transparent touch points throughout the month. We are approachable and accessible and give you our direct phone and email for ease of accessing us.

We provide official monthly reporting in the first week of each month, where we speak strategy after reviewing the data we speak through. This is usually complemented with a monthly Zoom meeting for 30-1 hour.

Busy one month and still want a thorough update? We can provide video recordings via email to summarise performance and speak through our results. If you need help or a GRAVITATE team mate, we're a call away during business hours and an email away 24/7.
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We are devoted to creating intelligent, unique outcomes and generating return for your business. With our powers combined and the Captain Planet theme song playing in our heads, we synergise with your business, generating transactions and leads in a seamless, long term, prosperous and in brand approach.
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Balancing psychological science and statistics with a creative mindset, we mould our knowledge and proven methods with data driven feedback we learn from getting to know your customer base. We tailor our expertise to deliver you bespoke, high quality and intelligent digital marketing outcomes.

Each business is distinctive, has different goals and unique selling points (USP's). Therefore your brand needs tailored marketing approaches that are anything but cookie cutter or one size fits all. We love tailoring our work to your business as we know that extra touch of personalisation can be the definitive needle shift your business needs to communicate with your customers.
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We take the time to learn your unique brand language, style and story; weaving in our own digital expertise seamlessly with your brand.

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What our clients are saying

"Saxon and the crew at Gravitate Digital have been soo helpful with their paid ads consulting service. It has been an excellent experience to work with Saxon. His knowledge and expertise around paid ads (Google Ads in particular) is exceptional. If you're looking for some consulting assistance regarding paid ads, I couldn't recommend these guys enough, such a good crew!"

Oliver - Marketing Manager

"Gravitate become an extended part of your business and will probably teach you a thing or two about it, forming strategy around their activities of paid advertising, facebook, Google, SEO, website builds, automation and more.I've never met someone who is willing to spend the time going so deep on the mechanics to ensure your online presence is optimised and your return on digital marketing spend is as high as possible."

Shannon - Business Owner

"I could not be more grateful to the team for their specialised business advice and support. Gravitate operate as an extension to your team/business, and take the time to properly understand your initiatives and goals. Saxon and Gravitate are my go-to, trusted experts in the digital marketing field. Thank you Gravitate! I'm looking forward to working with you for many years to come."

Nicole - Business Owner

FAQ

Why USE X (Twitter) ADS?

X, formerly Twitter, is one of the world's most popular social media platforms, with millions of daily active users from around the world. With X (Twitter) Ads, businesses can tap into this massive audience and deliver targeted and engaging ads to specific user groups. X (Twitter) Ads allow businesses to create and display a range of ad formats, including promoted tweets, promoted accounts, and promoted trends, among others. These ads can be customised to match the brand's messaging and creative, making them highly effective at driving engagement and conversions. X (Twitter) Ads also provides businesses with a range of targeting options, including demographics, interests, behaviours, and more. This allows businesses to deliver their ads to specific user groups that are most likely to be interested in their products or services.

What different ad formats does X (Twitter) have?

X (Twitter) offers various ad formats that cater to different marketing objectives. These include promoted posts, promoted accounts, and promoted trends. Promoted posts appear in the X (Twitter) feed of targeted users, and can include text, images, videos, or links. Promoted accounts are designed to increase your brand's visibility and attract new followers by featuring your account at the top of search results and in the "who to follow" section. Promoted trends, on the other hand, allow you to promote a hashtag of your choice, placing it at the top of the trending topics list. This enables you to reach a wider audience and increase brand awareness. By utilising these different ad formats, businesses can tailor their X (Twitter) ad campaigns to achieve specific goals and engage with their target audience.

How much do X (Twitter) Ads Cost?

The cost of X (Twitter) Ads can range from a few cents to several dollars per engagement or click, and businesses can customise their ad campaigns to fit their budget and advertising goals. This means that the cost of X (Twitter) Ads can vary depending on various factors, such as the ad format, targeting options, ad placement, and the bidding strategy. X (Twitter) Ads operate on a bidding system, where advertisers bid for ad space in an auction. The cost-per-engagement (CPE) or cost-per-click (CPC) of an X (Twitter) Ad can depend on how competitive the auction is, as well as the quality and relevance of the ad. X (Twitter) offers various bidding strategies, such as automatic bidding, maximum bidding, and target cost bidding, which can help advertisers optimise their ad spend and achieve their desired results.

How do X (Twitter) Ads work?

X (Twitter) Ads are the perfect addition to an organic content strategy. The promoted and paid content you create in your X (Twitter) campaigns will appear as Promoted Ads and/or Follower Ads. All ads are exposed to a broad audience of your choice for increased exposure and visibility.