We scale your brand. We are devoted to creating intelligent, unique outcomes and generating a return.
We experiment intelligently with A/B split testing on our strategies, ads, copy, content, audience targeting & CTAs.
We do this all day, every day and have been passionately performing in this niche for over a decade.
We consolidate and build on our approach month on month together, with laser focus towards the most needle shifting ads that convert towards your business goals.
There are various formats of Google advertising. Some are text-based or display ads as well as product listing ads which are more visual. Product-based advertisement formats allow the audience to see important information at a glance, such as images of their searched product, price and reviews.
Our team develop a holistic search framework to capture all. It’s not enough to focus on your products and product-specific keywords alone. Consumer psychology is key. What is your consumer search that’s related to your brand? How do they refer to the actual thing that you’re selling? We also anticipate competitors and non-brand products to capture all intent keywords. With our team, we can dominate search real estate.
We're visual creatures and we all heavily rely on visual cues. Advertising on the display network can help capture attention earlier in the buying cycle. We can reach people worldwide across millions of websites and apps, and on Google-owned platforms (YouTube and Gmail). This allows us to expand your reach beyond just Google Search.
We help you list your product inventory so your products show up for an audience actively searching for products like yours. Empowered by a specific advertising objective we can find more converting customers and drive more value with a 'Performance Max' campaign, this is the new goal-based campaign type that accesses all of their Google Ads inventory from one single campaign. Designed to complement your keyword-based Search campaigns.
Whether you’re looking to re-market to your website visitors, reach a different audience, or both, advertising on Youtube can assist you with reach and to generate brand awareness. With YouTube, you can use a variety of ad types like pre-roll, skippable and non-skippable ads, bumper ads, and sponsored cards. With a wide variety of targeting methods available, such as demographic, interests, placements, and re-marketing lists, we can reach specific or niche audiences based on who they are and what they're interested in.
Discovery & Research
Book a discovery call. Get started with GRAVITATE Digital.
Onboard & Strategy
Deep dive, historical analysis, access, setup & strategy development.
Ongoing Management
Split testing, budget control, statistical analysis & ongoing optimisations.
Reporting
Fluid reporting, monthly success & strategy meetings.
Saxon and his team setup new Google ads and fixed up our conversion tracking - enabling an immediate increase in traffic to our website.
I would absolutely recommend Gravitate and Saxon (he’s also a top bloke and not one of those 'salesy' web agency salesmen).
Saxon and the crew at Gravitate Digital have been soo helpful with their paid ads consulting service. It has been an excellent experience to work with Saxon. His knowledge and expertise around paid ads (Google Ads in particular) is exceptional.
There's not enough stars to give or "good" related buttons to for me to check in relation to my experience with Saxon and his Gravitate team. I'd have no hesitation in recommending Saxon and I'm now finding more things I'd like Saxon and his team to work on within my business.